Founded on cooperative principles, and with a core mission to improve lives through renewable energy and sustainable technology, Dulas is now one of Wales’ oldest renewable energy companies. Based just outside Machynlleth in the heart of the North Walean countryside, the company now employ around 110 staff and has a turnover in excess of £21m.
To reflect this rapid expansion and what is becoming an increasingly fierce commercial environment, Dulas approached us to create an identity which more accurately reflected their position as both pioneers and major players in this field.
Being a well-recognised brand in the market place an evolutionary approach was prefered. The brand mark was simplified and strengthened and a brand language was created that would enforce the industry-leading nature of the brand.