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Neil Powell

Brand Design

Neil Powell first approached us to create a visual concept for their showcase butchers in Abergavenny with the intention for the shop design to be implemented across the remaining four butchers & delicatessens in Mid & South Wales.
  • Food

  • Trade

At the time they had a number of brand names which we first needed to clarify and make sure there was a strong visual language which clearly represented them and their customers. Following this key stage, we were then able to implement onto key touch brand points including shop design; art direction and packaging.

“We approached sanders to help us with our Abergavenny shop fit but what they actually offered us was the ability to look holistically at our brand and communicate to our customers the unique company values & ethos – the results have been fantastic”